Monday, March 21, 2011

S.B.A.

When it comes to standing out in today's clothing market, there are only so many ways to design a jacket that will wow the crowd. Yes, you can embellish the heck out of it with Swarovski crystals, & tag your brands name on it with fluorescent yellow paint, but that's been done before, & quite frankly, a little tacky. I personally think if you're planning on having your own clothing line, you better have something that nobody else has from the get go. Otherwise you're just a needle in an enormous haystack.

That's kind of the reason the S.B.A.(Safari Brand Apparel) shelf of the Safari Brand shop does not run too deep. The focus of the brand has always been our hand-painted t-shirts & we wish to continue that for as long as the brand lives. But how can you not want to do more? Blazers, shorts, sweaters, & pants all sound good, but  everybody can do that! I'm not talking about EVERYBODY, but you know what I mean. There are millions of extremely talented fashion designers out there who create top notch clothing. And to join them on a serious level, would be a bit useless. With huge corporations buying out popular fashion brands, they are cutting down on the competition with cheaper price points & bigger budgets.

But don't count S.B.A. out just yet. There are some unique ideas we have in mind for future projects, and for now, we keep it minimal with only a few pieces to keep the line up & going. Here's a quick look at what's new.

The Card hoodie is brought to you in a pullover design with a big front pocket.

The Card hoodie

We wanted to keep the S.B.A. line hand-paintedless, but that didn't work out too well. The logo is all hand-painted so you're still getting a one-of-a-kind product each time.

Hand-painted design!

Keeping up with The Card theme, we also will add these T-shirts, available in Green, Yellow, Black, Red, & Blue.

Hand-painted design!


The Card tee

Also hand-painted, is the signature logo on the back of the left shoulder.

Hand-painted logo on back of left shoulder

Last but not least is The Right Side hoodie in a zip-up design with 2 front pockets.

The Right Side hoodie

Simple design, with a few hand-painted logo's here & there, The Right Side hoodie is made to compliment your cool & colorful Safari Brand shirt.

Hand-painted design!

SBA - The Right Side hoodie

The Right Side hoodie will also come in White, & along with all the new S.B.A. items, will be available this Wednesday, March 23rd here.

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